About Us

Embrace change. Develop your people. Foster collaboration, for together, we achieve greatness. It’s not just about reaching the destination, but the journey and the steps you take along the way. With 20+ years of marketing experience from mid to large enterprises including iconic brands such as Citibank, IBM, HP, and HPE, let’s start your journey today.

References for Lynn Porterfield, Owner

Lynn is an exceptional talent with deep marketing skills and an ability to manage across a complex organization. She possesses the unique ability to both think strategically and implement activities to produce results. She is a very strong manager who gets the best out of her team while keeping them focused and delivering with speed and quality.

Ed Abrams  VP of Integrated Marketing Communications

IBM

Lynn is a consummate professional and a dynamic leader. I have worked with Lynn in 2 organizations and seen her take on new challenges with gusto and rally those around her to execute. She is highly collaborative, able to work across teams, and takes responsibility. She can be flexible and resilient as situations change as frequently occurs in today's business world. She approaches problems strategically and approaches marketing from "brand to demand". I highly recommend Lynn”  

Susan Popper  Senior Vice President, Experience Marketing

HP

HPE

Lynn is a born leader. She inspires loyalty and greatness in others. Lynn is also a world-class relationship builder and collaborator. She was able to create informal networks across a massive global company within a matter of months; this network enabled our entire team to be more effective. Lynn is an expert in DG and global advertising and is always at the forefront of marketing innovation

Marissa Freeman, Chief Brand Officer

I have had the privilege of working alongside Lynn across two dynamic organizations—Commvault and Qlik. Lynn brings an exceptional understanding of the relationship between marketing efforts and overall business success. Her decisions are informed by a deep understanding of market dynamics, competitive landscapes, and financial implications. Lynn naturally and seamlessly collaborates with cross-functional teams, fostering an environment of open communication and shared objectives. She demonstrated a consistent ability to navigate the complexities of the tech industry. Lynn is a mentor and team builder of the highest caliber. Her commitment to fostering talent is evident in the cohesive and high-performing teams she builds.

Chris Powell, CMO

Qlik and Commvault

OGILVY & MATHER

If given the opportunity to work with Lynn, you should do so right away. She is a consummate marketing professional with an uncanny ability to mobilize teams against first-of-a-kind programs that are highly successful and transformative for the business. She is not afraid of the unknown and leads by example. She’s the first one to assume calculated risks, and the last one to back down in the face of adversity. She is a great strategic partner and trusted advisor to many. And if you’re fortunate enough to get to know her well enough, she’ll make you a better person.

Alex Davison, Senior Partner, WW Executive Marketing Director